Increasing Engagement and Boosting ROI with Content^AI

The customer, a multinational technology company focusing on cloud computing and artificial intelligence, wanted to achieve more flexibility in product optimization and segmentation via their monthly webinars. They were unable to target the right users with personalized content as additional information was getting pushed which adversely affected their click-to-open rate.

Download this case study to learn how the customer was able to:

• Improve flexibility in their product optimization and segmentation
• Increase their click-to-open rates
• Reduce their inactive leads ratio
• Amplify their user engagement
• Boost their ROI