On one hand, there’s delighting your customers, while on the other hand, there’s growing your revenue. And achieving both in one masterstroke is what many modern brands are focussing on in this highly competitive landscape.
Online communities have emerged as the new ‘gold standard’ for brands to improve customer experience and win loyalty. According to statistics, 66% of professionals say that their online community has positively impacted customer retention. 68% state that with communities, they were able to generate new leads. And 55% say that they have witnessed increased sales.
A thriving community brings about numerous advantages for businesses. As customers engage and connect within the community, their loyalty to your company grows stronger. Additionally, through sharing best practices for utilizing your product, they foster closer relationships with one another.
About the Webinar
In this webinar, community leaders from across the globe will indulge in an insightful conversation on how
brands can harness the power of communities to make their customers successful.
Here’s what our experts will touch base on:
Online communities + customer success: what’s the catch?
Building connections with community members
Hitting the CX bull’s eye with a long-term retention strategy
The game plan for improved community conversations at every touchpoint
Making your products successful with community feedback
Identifying user challenges with effective moderation
Guest Speakers
Omaïma El Kabili
Global Customer Engagement Leader, Schneider Electric
As a multi-lingual global marketing & digital communication/community management specialist, Omaima has extensive experience in the execution of various sales enablement projects. She continues to expand her business & technical knowledge through projects ranging from CRM transformation and large-scale change management to next-generation IoT communities expansion.
Brian Oblinger
Chief Community Officer & Strategic Consultant
Brian Oblinger, a community enthusiast, has always been passionate about curating exceptional digital experiences and building interactive communities. He has lent his expertise to several giants to create a community mechanism that delivered engagement, CSAT, and retention. Brian has always believed that the key to attaining business goals is strengthening customer relationships and devising a custom-centric strategy that can reap the desired results.
Varun Luthra
Country Manager, ANZ Region, Grazitti Interactive
Varun is the Lithium Community Manager at Grazitti Interactive, who oversees many of the processes and functions critical to overall customer success. He spearheads Grazitti's delivery model process and client engagement services, ensuring optimal performance and customer satisfaction. Recognized as a Lithium All-Star, Varun's dedication, experience, and deep understanding of web technologies have driven dramatic, measurable results for our clients.