Grazitti Interactive

[Case study]

Customizing Email Templates in Marketo For a Better User Experience

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The customer, a renowned public research university, was using Marketo as its marketing automation platform. However, building engaging newsletters and responsive emails for their students, staff, and alumni was a bit of a challenge. They wanted support for creating responsive emails and newsletters to increase conversion rates.

Download this case study to learn how we helped the customer with:

  • Increased Email Responsiveness
  • Increased Click-Through Rate
  • Enhanced User Experience

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