Improving Email Deliverability and Enhancing Customer Experience with Marketo for a Business Analytics Platform Provider

The customer operates a deep linking and business analytics platform that offers a suite of developer tools to meet the needs of the mobile app industry. They were facing challenges in effectively coordinating their demand-generation activities and wanted to scale their efforts. Additionally, they were looking to amplify the promotion of their marketing materials across diverse channels, with the goal of boosting website form fill conversions by a minimum of 20%.

Download this case study to know how we helped the customer achieve:

• 40% Higher Marketing Qualified Leads
• 30% Increase in User Engagement and Conversions
• 5% Increase in Email Deliverability Rate
• Improvement in Customer Experience