Personalizing User Experiences by Syncing Webinar Data from Pardot to Zoom

The customer is a leading provider of technology, communications, and information products. The customer was using Salesforce as its CRM, Pardot as its marketing automation platform, and Zoom as a webinar hosting platform. However, their Zoom registration page wasn’t customized as per their unique needs which made it complex to manage their registrants and attendees effectively. They wanted to manage their registration page and emails from Pardot and sync their registrants and attendees in both Zoom and Pardot.

Download this case study to learn how we helped the customer to:

• Seamlessly sync of webinar data from Pardot to Zoom
• Efficiently manage marketing assets from Pardot
• Get effective webinar reporting
• Implement email customizations