Successful Integration of a Custom Salesforce Object and Jira

The customer is a leading provider of cloud-based applications, as well as a search experience cloud platform. They were using Salesforce for customer relationship management, and Jira to manage projects. They were finding it a challenge to manage customer requests due to lack of collaboration within the engineering team.

They were on the lookout for a solution to simplify customer request handling and improve team collaboration. This meant integrating Salesforce and Jira.