Helping a Global Consulting Firm Deliver an Enhanced CX

The customer is a global consulting firm that designs its clients' organizational structures, roles, and responsibilities. Their website was content-heavy, had a hard-to-navigate architecture, and was experiencing slow speed, especially on mobile devices. This resulted in an increased bounce rate, low conversion rate, usability, that ultimately impacted their bottom line.

They wanted to automate their marketing campaigns and improve marketing ROI to increase user engagement and generate quality leads.