The customer is a US-based advertising agency. They were facing issues in syncing their customer and order data from Shopify to Marketo. This disrupted their operational workflows and hindered their ability to execute targeted marketing campaigns effectively.
They were looking for a solution to establish a seamless flow of data between Shopify and Marketo. With our in-house solution, Cartiveo, we helped them leverage Marketo capabilities into their Shopify store to set up automated nurturing campaigns and send personalized offers to customers.