Executing a Seamless Migration from Salesforce to MS Dynamics with Marketo Sync

The customer is a leading global innovative digital solution provider that caters to mid and large-scale organizations. They also specialize in digital marketing, analytics, web development and design, and online communities.

The customer was paying a high cost for Salesforce licenses per user and an additional cost to get access to add-on functionality. So, they wanted to migrate to MS Dynamics to scale their usage of the products and apps they needed. They also wanted to be able to integrate with existing Microsoft products like Word, Office 365, PowerPoint, Excel, Outlook, etc.