Automation is everywhere! From emails and push notifications to SMS and social media ads - it’s the secret sauce behind modern marketing.
In fact, 58% of marketing leaders use automation for email marketing, 49% for social media management, and 33% to streamline content management.
But to truly harness the power of marketing automation, you need it seamlessly integrated with a robust CRM platform like Salesforce.
When integrated, automation helps eliminate repetitive tasks, while Salesforce acts as the central hub for all your customer data—ensuring marketing, sales, and service teams are always aligned and working with the latest information.
With this integration, you can:
- Automatically create and route leads to the right campaigns
- Send personalized content at the perfect moment
- Instantly notify sales teams when prospects engage
